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	Virtual Methods · · Social Media · · SEO (Search Engine Optimization) · · Articles & Posts · · Search Engines & Directories · · Text & Banner Ads Physical Methods Factors Speciality · · Real Estate

Advertising & Marketing: SEO (Search Engine Optimization)

Having a website is the most important marketing tool. But once you have that website, how are people going to reach you? Well, you have to advertise it on the various forms of digital media (listed under virtual methods to the left side of the page).

The #1 way users reach your site is through search engines and directories. In fact, most traffic to this site comes from Google and Bing. We're going to help you out by showing how much we know by telling you the actual basics of search engine optimization.

Following these steps will help you get better search engine placement:

Optimize For Google & Bing:
1. Keywords in page titles
2. Make use of the "description" meta tag
3. URLS that have keywords in it
4. Use alt text for images, if you want google image search to make use of it
5. Use keywords in the body text of your website
6. Keyword in domain
7. Links from other websites, particularly Inbound Links with Keyword in Title Tag
8. Place a site map on your website
9. Place Bing’s categories in your key words and in your site navigation

Big No-No's
1. Do not duplicate content
2. Do not use excessive unrelated keywords
3. Don't hide a bunch of keywords in alt text

When you factor in the time it takes to study which keywords, where to place it, and the task of doing all of these things, the opportunity cost is not in your favor. Your much better off hiring us to do this task for you and we're here to help you!